# SaaS Explainer Video Generator

Short SaaS explainers that sell the problem and the outcome — for social, the homepage and outbound — without a motion-design agency.

Canonical page: https://www.veedio.co/tools/saas-explainer-video-generator
Search intent: A SaaS founder or product marketer who needs explainer videos for a launch, a feature or a landing page, without an agency budget.

## What it produces

- 5 to 8 scenes, each with one spoken line and one generated frame
- A minute by default; 30, 60, 90 or 180 seconds are selectable in the composer (paid plans to 180s). Scene length comes from the narration's true duration
- ElevenLabs voiceover: 5 voices, narrating in any of 29 languages
- Word-timed captions burned in from the voice model's own character alignment
- A licensed music bed, ducked under the narration, loudness-normalised master
- 9:16, 1:1 or 16:9, 1080-class, no watermark on any plan

## Preset applied on this page

- Source type: prompt
- Voice: adam
- Captions: subtle
- Music: lofi
- Visual style: 3d
- Aspect ratio: 16:9

## The brief this page adds, verbatim

This string is prepended to whatever the visitor types before the scriptwriter
sees it — in the free preview on this page, in the video you generate after
clicking through to the composer, and in the API when you send
`preset: "saas-explainer-video-generator"`. It is the only difference between this page and
the others.

> Write a short SaaS explainer. Open on the customer’s problem as they would describe it to a colleague, not on the product name. Explain what the product or feature does in one plain sentence, give one concrete before-and-after from the user’s workflow, and close on who it is for. No jargon, no superlatives, no invented customer names, metrics or integrations — only what the user states.

## Example inputs from the page

- Our new feature turns support tickets into a weekly report of what customers are asking for
- A scheduling tool for home-care agencies that fills open shifts by texting available caregivers
- An invoicing app for freelancers that chases late payments automatically

## Free with an account

The widget on the page runs the real scriptwriter with this preset and returns the
script, the per-scene image prompts and the estimated runtime. That needs a free
account — it takes a moment and no card — and costs no credits. Rendering the
visuals, voiceover and final file does spend credits.

## How it works

1. **Describe the product** — Who it is for, the problem, what changes. Name the thing it replaces.
2. **Problem-first script** — The workflow before, one plain sentence of what it does, the workflow after.
3. **Render in any shape** — 16:9 by default for a homepage or deck; 9:16 or 1:1 for social.

## Explain the outcome, not the interface

Most SaaS explainers fail by opening on the dashboard. Nobody cares about your UI until they recognise their own problem, and a screen recording at phone size is unreadable anyway. This preset opens on the problem in the customer’s words, says what changes in one sentence, and shows the before and after as a story.

The look is a clean 3D render by default, and the frames illustrate the situation — the overflowing inbox, the empty shift, the late invoice — rather than your product’s screens. That is a constraint, and for a 60-second explainer at the top of a funnel it is usually the better video.

## What it cannot do

It does not record your screen or show your UI. Every scene is generated from the script; one image — a product screenshot, say — can be the opening frame, added in the composer, and every scene after it is generated. For a click-by-click walkthrough, use a screen recorder.

It only knows what you type: no reading your docs, no invented integrations, customers or metrics. Give it the three facts that matter and read the script before you render, which is where a product marketer catches the claim legal would not approve.

## One explainer per segment

Because a version takes minutes, you can make one explainer per segment or per feature — the same product described for agencies, for in-house teams, for founders — and use each where that segment arrives: the landing page, the outbound sequence, the LinkedIn post.

You own the videos on every plan and can use them commercially, paid ads included. There is no watermark on any plan, the export is 1080p, and the music beds are licensed for commercial use with no attribution. The API, MCP server and CLI are on every plan, so a team can generate explainers from its own tooling.

## Who it is for

- **SaaS founders** — A launch explainer for the homepage, before there is budget for an agency.
- **Product marketers** — A short explainer for every feature release, the week it ships.
- **Sales teams** — Segment-specific explainers to drop into outbound sequences.
- **Developer tools** — Generate explainers from the API or CLI as part of a release pipeline.

## Compared with making it the usual way

| | The usual way | With Veedio |
| --- | --- | --- |
| Input | Kickoff call, script rounds, storyboard approval, animation, revisions. | Who it is for, the problem, what changes — typed in a box. |
| Visuals | Custom motion graphics, quoted per second of finished animation. | Clean 3D frames of the customer’s situation, one per scene. |
| Voiceover | Book a VO artist, or record yourself and cut the breaths out. | Five ElevenLabs voices, re-recorded free whenever the line changes. |
| Captions | Auto-captions that drift, then an hour nudging keyframes. | Burned in from the voice model’s own word alignment, so they land on the syllable. |
| Turnaround | Several weeks per explainer from a motion-design agency. | Minutes per version, so every feature and segment can have one. |
| Changing it | Re-record the line, re-cut the timeline, re-export, re-upload. | Edit the line and only its voice is re-recorded, free. A new still is free too; a new motion clip is free once per video. |

## FAQ

### Can it show my product’s UI?

Only as the opening frame: one screenshot can open the video, added in the composer. Every scene after it is generated, so it explains the problem and outcome rather than walking through screens.

### Can it read our website or docs?

Not from this box, which reads text. The composer’s article workflow can fetch a public page such as a blog post or changelog entry. For a new product, typing the three facts gives a better script.

### Which aspect ratio should I use?

16:9 for a homepage, a deck or YouTube — the default here. 9:16 for TikTok, Reels and Shorts, 1:1 for LinkedIn and feeds. All three are on every plan.

### Can I try it before I pay?

Yes. Your first video is free: 30 seconds in pictures, with voice, music and captions. No card. AI motion, videos longer than 30 seconds and sound effects need a plan, from $7 a month.

### What does it cost?

Plans are monthly: Mini $7 (200 credits), Starter $19 (600 credits), Pro $49 (2,000 credits), Studio $149 (7,500 credits). A five-scene short in pictures costs 13 credits; with AI motion in every scene it costs 68. You see the price before you generate, and the first payment on any plan has a 7-day money-back guarantee.

### Is there an API?

Yes. A REST API, an MCP server and a CLI run the same pipeline on the same credits, with keys from Settings → API keys, on every plan.

### Can I add our logo and brand colours?

There is no brand kit and no logo overlay. You can steer the look through the per-scene image prompts in the editor, and add a logo afterwards in any editor.

### Do we own the video?

You own the videos on every plan and can use them commercially, paid ads included. There is no watermark on any plan, the export is 1080p, and the music beds are licensed for commercial use with no attribution.

### Do I have to sign up to try this?

Yes, a free one. Signup takes a moment and needs no card. Once you are signed in, the box at the top writes the script and the shot list for no credits — that is the part that decides whether the video is worth making.

### What does it cost?

Starter is $19 a month for 600 credits, Pro $49, Studio $149. A credit is a unit of pipeline cost rather than a video, so a five-scene short costs less than a nine-scene one, and you see the estimate before you spend anything.

### Do I own the videos, and is there a watermark?

You own them, on every plan, and there is no watermark on any plan, no resolution cap and no platform withheld. Four things do follow the plan, because they are what a video costs to make: AI motion and sound effects need Starter, and a presenter avatar and the choice of video model need Pro. Everything else — every voice, every language, every caption style, every aspect ratio — is the same on all of them.

## Related tools

- [Explainer Video Generator](https://www.veedio.co/tools/explainer-video-generator) — One idea, explained properly in forty seconds — the claim, the mechanism and why it matters.
- [App Promo Video Generator](https://www.veedio.co/tools/app-promo-video-generator) — Describe the app, get a thirty-second promo you can actually run.
- [Product Video Generator](https://www.veedio.co/tools/product-video-generator) — A short that explains what your product does and who it is for, in the words a customer would use.
- [LinkedIn Video Generator](https://www.veedio.co/tools/linkedin-video-generator) — One point, one minute, square and readable on mute in a professional feed.
- [Business YouTube Shorts](https://www.veedio.co/tools/youtube-shorts-for-business) — YouTube Shorts that answer the questions your customers search for — so a business shows up on YouTube without anyone filming.
- [AI Real Estate Video Generator](https://www.veedio.co/tools/ai-real-estate-video-generator) — Market updates, buyer and seller tips and just-listed announcements for agents — narrated, captioned and ready to post, with no shoot.
- [E-commerce Product Video Generator](https://www.veedio.co/tools/ecommerce-product-video-generator) — Short product videos for a Shopify, Amazon or Etsy store — the problem, the product, the reason to buy — from your listing copy.
- [AI TikTok Ad Generator](https://www.veedio.co/tools/ai-tiktok-ad-generator) — TikTok ads for a small business — a hook in the first line, one offer, one call to action — in several variations to test.
- [AI UGC Ad Generator](https://www.veedio.co/tools/ai-ugc-ad-generator) — UGC-style ad scripts — first person, casual, problem then fix — voiced and captioned, with an AI presenter on Pro.
- [Restaurant Promo Video Maker](https://www.veedio.co/tools/restaurant-promo-video-maker) — Promo videos for a restaurant, café or bar — the new menu, the weekly special, the event — posted the same day you think of it.
- [Gym and Fitness Promo Video Maker](https://www.veedio.co/tools/gym-fitness-promo-video-maker) — Promo and tip videos for a gym, studio or personal trainer — the class, the offer, the reason to start — without filming a session.
- [Faceless YouTube Automation](https://www.veedio.co/tools/faceless-youtube-automation) — A faceless YouTube Shorts channel that writes, renders and publishes itself on a schedule you set — run as a business, not a hobby.
- [Small Business Instagram Reels](https://www.veedio.co/tools/instagram-reels-for-small-business) — Reels for a small business that say what you do, who it is for and why now — posted to Instagram from the app, no filming.
- [Local Service Business Video Ads](https://www.veedio.co/tools/local-service-business-video-ads) — Video ads and tips for HVAC, plumbing, roofing, cleaning and landscaping companies — the problem, the fix, the number to call.
- [Med Spa Video Marketing](https://www.veedio.co/tools/med-spa-video-marketing) — Treatment explainers and promo videos for med spas and aesthetic clinics — calm, clear and careful about every claim.
- [Video Maker for Coaches and Course Creators](https://www.veedio.co/tools/coach-and-course-creator-video-maker) — Daily teaching shorts for coaches and course creators — one lesson each — that lead viewers to the call, the program or the course.
- [Small Business Video Maker](https://www.veedio.co/tools/small-business-video-maker) — Marketing videos for a small business — offers, tips, announcements — written, voiced, captioned and posted from one sentence.
- [Real Estate Investor Video Marketing](https://www.veedio.co/tools/real-estate-investor-video-marketing) — Seller-lead and buyer-list videos for investors and wholesalers — plain-spoken, specific to your market, and careful about what you promise.
- [Mortgage Loan Officer Video Marketing](https://www.veedio.co/tools/mortgage-loan-officer-video-marketing) — Explainer videos for loan officers and mortgage brokers — loan types, the process, the jargon — with only the rates and terms you type.
- [Product Launch Video Maker](https://www.veedio.co/tools/product-launch-video-maker) — Teaser, launch-day and follow-up videos for a new product — the problem, the reveal, the date — made in the week you need them.

- [All tools](https://www.veedio.co/tools)
- [Comparisons](https://www.veedio.co/vs)
- [Trending YouTube Shorts](https://www.veedio.co/trending)