Script examples · Updated 30 October 2026

Real estate listing video script: a walkthrough you can film and a teaser you can post today

A listing video script should walk the viewer through the home in the order they would experience it: the street and front door, the main living space, the kitchen, the best room, outside, then the price or open-house details and one way to get in touch. Lead with the single feature that makes this home different, describe features rather than who should live there, and keep it to about 60 seconds for social.

The Fair Housing Act prohibits advertising that indicates a preference or limitation based on race, color, religion, sex, disability, familial status or national origin (U.S. Department of Justice).
Veedio exports 9:16 for Reels, TikTok and Shorts, and 16:9 for YouTube or a listing page.
Veedio’s AI visuals are illustrative: they show a kind of home or street, not the actual property.
A five-scene teaser costs 13 credits on Veedio with still images; an eight-scene video costs 19.
Veedio reads only the prices, dates and addresses you type into the script; it never looks a figure up.

Open the AI Real Estate Video Generator More script examples

Before you post: Show the real house when you show the house. A listing video that uses generated interiors can mislead buyers. Script 1 is a shot list for your own phone or videographer footage of the actual property. Script 2 is a just-listed teaser with illustrative visuals that never claim to be the home and send viewers to the real photos.

Script 1: 60-second listing walkthrough (film it at the property)

8 scenes · about 60 seconds

Scene 1
This is the one with the studio out back. Welcome to 214 Alder Lane.
Visual: Shot list: start on the detached garage studio with its doors open and lights on at golden hour, then whip-pan to the front of the house.
On screen: Just listed · 214 Alder Lane
Scene 2
A covered front porch, original oak door, and a street lined with mature maples.
Visual: Shot list: slow walk up the front path to the porch, hand pushing open the oak door; keep neighbours’ houses and faces out of frame.
Scene 3
Inside, the living room runs front to back, so you get light from both ends all day.
Visual: Shot list: gimbal or steady handheld move from the entry through the living room toward the rear windows; all lights on, blinds open.
Scene 4
The kitchen was redone with quartz counters, a gas range and a pantry that actually fits a week of groceries.
Visual: Shot list: start tight on the range, pull back to reveal the counters and the open pantry door.
On screen: Quartz · Gas range · Walk-in pantry
Scene 5
Three bedrooms upstairs, and the primary suite has its own bath with a double vanity.
Visual: Shot list: hallway reveal to the primary suite, then a straight-on shot of the double vanity with mirrors clean and counters cleared.
On screen: 3 bed · primary suite
Scene 6
Now the part everyone asks about: the garage was finished into an insulated studio with power and its own heat.
Visual: Shot list: walk from the back door across the yard into the studio; show the outlets, the heater and the windows.
On screen: Finished, insulated studio
Scene 7
Fenced backyard, a patio for the grill, and space left over for a garden.
Visual: Shot list: wide shot from the studio doorway looking back at the patio and the house, early evening light.
Scene 8
Offered at the price on screen. Open house this Saturday, eleven to one. Message me for the full photo set and the disclosure packet.
Visual: Shot list: front exterior at dusk with porch lights on; agent’s name, brokerage and licence number added as a lower-third.
On screen: Open Sat 11–1 · DM for details

Turn this script into a video

Script 2: 30-second just-listed teaser (illustrative visuals, no filming)

5 scenes · about 30 seconds

Scene 1
Just listed on Alder Lane, and it comes with something most houses on the block don’t: a finished studio out back.
Visual: Illustrative cinematic shot of a quiet tree-lined residential street at golden hour, leaves moving gently; no house numbers or signs.
On screen: Just listed · Alder Lane
Scene 2
Three bedrooms, a redone kitchen, and a fenced yard.
Visual: Illustrative close-up of morning light falling across a quartz kitchen counter with a coffee cup and a bowl of lemons.
On screen: 3 bed · new kitchen · fenced yard
Scene 3
And that studio: insulated, heated, with its own power. A workshop, a home office, a music room. You decide.
Visual: Illustrative warm interior of a small backyard studio with a wooden desk, a lamp and a window looking out at a garden.
On screen: Insulated backyard studio
Scene 4
The real photos and the full walkthrough are at the link.
Visual: Illustrative slow push-in on a porch light switching on at dusk.
On screen: Illustrative visuals · real photos at link
Scene 5
Open house Saturday, eleven to one. Message me to get on the list.
Visual: Simple branded end card on a soft neutral background, with space for the agent’s name, brokerage and licence number.
On screen: Open Sat 11–1

Turn this script into a video

8 alternative opening lines

“This is the one with the studio out back.”
“If you’ve been waiting for a house with a real home office, this is it.”
“Three bedrooms is the headline. The backyard is the reason to come Saturday.”
“Walk through 214 Alder Lane with me in under a minute.”
“Light from both ends of the living room, all day. Here’s how.”
“Before you scroll: this kitchen was redone and the pantry is the size of a closet.”
“Most listings save the best room for last. I’m starting with it.”
“Here’s what the photos don’t show you about Alder Lane.”

How to adapt the script to your listing

Find the one feature buyers will remember and open on it. A studio, a view, a corner lot, a restored staircase. Everything else is supporting detail.
Follow the route a buyer walks: outside, entry, living space, kitchen, bedrooms, the standout feature, outside again, then the details. Jumping around makes the home feel smaller.
Describe the home, never the buyer. “Fenced yard” and “walk-in pantry” are features; phrases that say who the home is suited for can read as a preference under fair-housing rules.
Type every fact yourself: price, beds, baths, square footage, open-house time. Check them against the listing sheet before you post.
Add the details your licence rules require, such as your name, brokerage and licence number, on the final card.
Shoot in the right order for the script. Film each scene as one continuous move so the edit matches the voiceover beats.
Use Script 2 the day the listing goes live, and Script 1 once you have real footage. They work as a pair: teaser first, walkthrough second.
For a condo, swap the studio for the building’s standout amenity; for land, swap the walkthrough for the view, the access road and what can be built.

Recommended Veedio settings

For Script 2, or for an illustrated version of a market update. For Script 1, edit your own footage and use the voiceover and captions as written.
Setting	Recommendation	Why
Visual style	Cinematic (cinematic)	Warm light and shallow depth of field suit a home announcement without looking like a specific house
Voice	Eric (eric) or Sarah (bella)	Smooth and trustworthy, or mature and reassuring; both suit a professional listing
Caption style	Subtle (subtle)	Keeps captions readable without covering the visuals
Music	Cinematic (cinematic) or Uplifting (uplifting)	A soft bed under the voice; avoid anything busy
Length	30s for the teaser; 60s for the walkthrough	Matches the two scripts
Aspect ratio	9:16 for Reels, TikTok and Shorts; 16:9 for YouTube or your website	Make both from the same script
Credits	5 scenes: 13 with stills, 68 with AI motion	The teaser is five scenes

Where a listing video script goes wrong

The most common problem is a script that reads the MLS sheet aloud: bedrooms, bathrooms, square footage, lot size, in that order. Buyers can read numbers. The video’s job is to make them feel the one thing the numbers can’t say, then hand them the numbers on screen.

The second is a script written around the wrong person. Agents often describe the buyer they imagine, but fair-housing rules apply to advertising, including social video, so describe what the home has and where it is. That also happens to be better copy: “a pantry that fits a week of groceries” is more vivid than any description of who might cook there.

FAQ

Questions people ask next

How long should a real estate listing video be?

For Reels, TikTok and Shorts, 30 to 60 seconds: long enough to walk through the home, short enough to keep the viewer to the open-house details. Keep a longer, slower tour for YouTube or the listing page, where buyers who are already interested will watch more.

Can I use AI visuals for a listing video?

Not as if they were the property. Veedio’s visuals are illustrative, so use them for a teaser, a market update or a neighbourhood mood piece, and label them as illustrative. Any shot that claims to show the home should be real footage or photos of that home.

What words should I avoid in a listing video script?

Avoid wording that suggests who should or shouldn’t live in the home, including references to family status, religion, national origin, disability or sex. Describe features, layout and location instead. If you are unsure about a phrase, check with your brokerage’s compliance contact.

Should I be on camera in a listing video?

It helps if you’re comfortable, especially for the opening and closing lines, because buyers are also choosing an agent. Both scripts here also work as voiceover only, so you can record the narration and let the home carry the visuals.

Where do I put the price in the script?

On screen near the end, after the viewer has seen the home, and in the caption. Saying it aloud is optional. Always type the figure yourself and match it to the current listing; Veedio will not look up or fill in a price.

Can I post the same script to Instagram, TikTok and YouTube?

Yes. Export 9:16 for all three short-form feeds and 16:9 for a YouTube tour or your website. Veedio can publish directly to TikTok, Instagram Reels and YouTube Shorts from the app.

Sources, checked 30 October 2026: